Drake’s has spent nearly five decades making the case for relaxed elegance. That is the polite way of saying they make the clothes your most put-together friend actually wears. Ties are still cut and sewn at their own factory in east London. The knitwear is sourced from serious mills. And the house prints, those dense paisleys and odd little animal motifs, come straight out of an archive that predates most of their customers. None of it is cheap. But almost all of it gets better with use, which is more than you can say for most gifts. Here’s where to start.







