Delight Your Dad
With Something Really Special

No one says you can't get the old guy a modern heirloom

Special Promotion by

TAG Heuer logo
Moern heirloom timepieces from TAG Heuer for Father's Day Moern heirloom timepieces from TAG Heuer for Father's Day

Delight your Dad with a gift that's as remarkable and reliable as you know him to be. After all, the best gifts are those items that you'd never buy yourself, right? That's why a quality timepiece makes for such an ideal present to give this Father's Day. Think of it as a modern take on the age-old practice of passing down a classic watch to one's son. This twists that tradition and reverses it. The good news is that, with any luck, the watch you so carefully selected for Dad could be yours—one day.

And when it comes to heirloom quality timepieces, it doesn't get more classically cool or ruggedly handsome than TAG Heuer. The Swiss watch brand has a reputation for quality craftsmanship and a unique blend of timeless style and modern technology. Founded in 1860 within a workshop in Saint-Imier, Switzerland, Edouard Heuer made history by developing the oscillating pinion—a revolutionary approach to coupling the separate elements of a chronograph function and a chronometer that's still used to this day.

In 1916, Heuer introduced stopwatches capable of measuring time to 1/100th of a second. Half a century later, a Heuer stopwatch became the first Swiss-made timepiece to go into space when John Glenn took one on the first manned American space exploration in 1962. The following year, the brand introduced the now legendary Carrera, cementing its place in the sporting world. So which watch is right for your father? Here are four solid picks we'd suggest.

TAG Heuer Autavia Isograph timepiece
TAG Heuer Autavia Isograph timepiece

Autavia Isograph
with a stainless
steel bracelet,
$3,950 by
TAG Heuer

Autavia Isograph with a
stainless steel bracelet,
$3,950 by TAG Heuer

Autavia Isograph

TAG Heuer Autavia Isograph With Leather Strap

Autavia Isograph
with a leather strap,
$3,600 by TAG Heuer

Combining classic horological know-how with state-of-the-art scientific prowess, TAG Heuer has developed an incredible piece of technology, the Isograph: a proprietary and revolutionary oscillator featuring a carbon composite hairspring and tailor-made balance wheel for high chronometer precision. That, paired with a fine-brushed and polished steel case, a polished ceramic bezel and an antireflective sapphire crystal, makes for a stylish timepiece inspired by the past but reinvented for today's man.

TAG Heuer Autavia Isograph With Stainless Steel Bracelet

Autavia Isograph
with a stainless steel bracelet, $3,950 by TAG Heuer

TAG Heuer Autavia Isograph With Leather Strap

Autavia Isograph
with a leather strap,
$3,600 by TAG Heuer

TAG Heuer Monaco Calibre 11 timepiece
TAG Heuer Monaco Calibre 11 timepiece

Monaco Calibre 11

One of TAG Heuer's most iconic watches, the Monaco is named after the famed Grand Prix track. And shares much of the same prestige and elegance. It was also one of the first automatic chronographs to be released by Heuer in 1969. The stylish square steel case gives it a unique, gentlemanly distinction, while the perforated calfskin strap retains its ties to the racing world.

$5,900 by TAG Heuer

TAG Heuer Carrera Calibre 16 DD timepiece

Carrera Calibre
16 Day-Date

Jack Heuer, the great grandson of the brand's founder, created the Carrera watch in 1963 in tribute to the famous Carrera Panamericana race—often considered the most dangerous open-road competition in the world. The Calibre 16 is a masculine and extremely wearable nod to TAG Heuer's legacy of automotive-influenced timepieces. The sturdy 43mm polished steel case is finished with a ceramic tachymeter scale bezel and a handy day date display.

$4,800 by TAG Heuer

TAG Heuer Monaco timepiece

FYI

TAG Heuer has been the official timekeeper of Indy 500, Monaco GP and Formula E.

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