Spring

Cleaning

Back in 1868, when Joseph Ray Watkins mixed his first batch of natural products in a Minnesota kitchen, he had no idea that his philosophy for green, healthy products would be even more relevant a century later. J.R. Watkins' new plant-based home care products, which we just happened to notice on the shelves at Target recently, are free of any dyes, phosphates or harsh chemicals like ammonia. And the packaging is as simple and old fashioned as the stuff inside. The formulas are concentrated, meaning you use less and get more out of each bottle. But the best part is that the stuff works like a charm without making your eyes water. Making the dreaded task of spring cleaning (admit it, you're long overdue), that much easier.

A door-to-door Watkins delivery man in Waterbury, Conn. during the 1950s.