• Use a body scrub at home to smooth heels and soles. Trim nails straight across and finish off with lotion.

If you're baring your bare feet in public, a professional pedicure is a no brainer. We asked Pirooz Sarshar and Michael Gilman, the guys behind the Grooming Lounge, for their advice. "Why wouldn't a guy want to get his feet rubbed, dead skin taken off and nasty long toe nails trimmed?" asked Sarshar. "Ultimately, it's going to leave those dogs feeling fresher and looking better." Foot Treatments, as they call 'em, offer a relaxing, massage-like experience that just happens to result in precision-clipped and buffed nails. There's no polish involved, and you don't have to be embarrassed by it. "Once a guy tries it, he's usually hooked," affirms Gilman. "And his gal is usually more than willing to foot the bill."

Foot treatment, $55, at the Grooming Lounge