For many men, your hair is one of the best features you can flaunt. There's a certain swagger to a guy with great hair—and you know it when you see it. That movie star-quality coif with its volume, shine and gravity-defying texture. For most of us who simply towel-dry our hair after a shower and throw in some product, those kind of next-level results seem out of reach. But no one's hair looks that good naturally. It takes a little work. And more importantly, it takes the right tools. Sure, you need a good styling product but the most important item that's likely missing is the addition of a hair dryer.

"I find men can feel intimated when it comes to using beauty products like a blow dryer," says celebrity hairstylist Jen Atkin, who worked with Dyson to develop their new hair dryer. "And this often influences men to steer clear of more modern hair styles that require longer, more voluminous hair." But such styles are easily achieved when you've got the right equipment. Plus they do dry your hair faster. "Take back more time in the morning, after your workout or before going out," says Atkin, who reminded us that there's no shame in using a dryer. "After all, it's like a power tool for your hair."